Analysis of Search Engine Optimization (SEO) Techniques

Authors

  • Jewliya S Dept. Of Computer Science, Rajasthan Swayat Shasan Mahavidyalaya, Jaipur, India
  • Singh Rathore V Dept. of Computer Science, Centre for Electronic Governance, Jaipur, India

DOI:

https://doi.org/10.26438/ijcse/v6i2.269274

Keywords:

Search engine optimisation, SEO, Google optimisation, On page optimisation, Off page optimisation, Image optimisation, URL structure optimisation, Web Security, Web Application

Abstract

website improvement is a deliberately procedure to take a web archive in top indexed lists of an internet searcher. Search engine optimisation (SEO) is a procedure of enhancing the conspicuousness of a site. This work depicts the changes of taking the page on top position in Google by expanding the Page rank which may bring about the enhanced perceivability and productive arrangement for an association. Google is most easy to use internet searcher demonstrated for the Indian clients which give client arranged outcomes more-over, the majority of other web indexes utilize Google look designs so we have focused on it. Along these lines, if a page is improved in Google it is streamlined for the greater part of the web search tools.

References

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C. Zhu (2011) "Research and Analysis of Search Engine Optimization Factors Based on Reverse Engineering" Multimedia Information Networking and Security (MINES), 2011 Third International Conference on, ISBN 978-1-4577- 1795-6, Pages 225 – 228.

A. Grzywaczewski, (2010) "E-Marketing Strategy for Businesses", e-Business Engineering (ICEBE), 2010 IEEE 7th International Conference on, E-ISBN 978-0-7695-4227-0, Page(s) 428 – 434.

Edgar Damian Ochoa, An Analysis of the application of selected search engine optimization techniques and their effectiveness on google search ranking algorithms, May 2012

G. Wassermann and Z. Su, “Sound and precise analysis of web applications for injection vulnerabilities,” in PLDI’07: Proceedings of the 2007 ACM SIGPLAN conference on Programming language design and implementation , 2007, pp. 32–41.

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Published

2025-11-12
CITATION
DOI: 10.26438/ijcse/v6i2.269274
Published: 2025-11-12

How to Cite

[1]
S. Jewliya and V. Singh Rathore, “Analysis of Search Engine Optimization (SEO) Techniques”, Int. J. Comp. Sci. Eng., vol. 6, no. 2, pp. 269–274, Nov. 2025.

Issue

Section

Research Article